In the year 2000 founder Raymond Cloosterman started his adventure from a deeply rooted passion: “I passionately believe that we can transform our daily routines into more meaningful moments if we pay just a little bit more attention to the details. This philosophy led to a unique concept of combining home and body cosmetics, and this is how RITUALS. was born. We have now over 350 stores located worldwide. So it is safe to say that we feel at home almost anywhere in the world. You can also find our products through our web shop, at almost 1000 concessions within leading department stores worldwide, onboard airlines and in 800 hotels. We have five City Spas and we intend to keep expanding - spreading life’s simple pleasures as we grow.